photography, brand identity, logo
All-round talent and best breakfast magician in Vienna. Jokes aside. Pia is a yoga and meditation teacher, mindset coach and journalist. I captured her sensitive and airy nature in the olive tree hills of Mallorca, Spain that mirrors her holistic teaching style. The corporate identity and business cards embody her multisided-ness with that extra glam and spark that her persona brings - in royal gold of course.

gold embossed business cards on silky eco recycled paper
that fancy extra and eco

Her words „You have to feel it to heal it”

describing not only how to cope with stress, depression and climate anxiety in her recent article (German) “Fight, flight & overheating – Wie die Klimakatastrophe unsere mentale Gesundheit beeinträchtigt & man damit umgehen lernt”.

For me, she is embodied proof that various facets of the self, different interests are far from competing with – but all the more enriching each other. Scientific journalism, spirituality, mindfulness practices and unapologetic beauty coexist in one. Perfect Yin and yang.

Directed, shot and edited by Martina Trepczyk
Typography and graphic design by Martina Trepczyk

For Pia Fromm

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